Overview

The programme combines strategic insight with technological skills, covering AI-driven content, customer segmentation, predictive analytics, and campaign automation.Participants gain hands-on experience with tools like ChatGPT, Jasper, Google Ads, GA4, Semrush, Zapier and HubSpot, while also working with AI-powered visual creation platforms such as Freepik. The programme includes industry-recognised certifications from platforms such as HubSpot and Freepik, complementing practical training in prompt engineering, recommendation systems and AI-driven marketing analytics.

Beyond technical skills, the master develops strategic leaders able to navigate ethical, operational, and business challenges, equipping them to optimise operations or drive innovation.

Career

Graduates of the Artificial Intelligence for Digital Marketing programme from EADA Business School will be equipped to take on high-impact roles at the intersection of marketing, data, and technology. Possible career paths include:

Digital Marketing Manager

Marketing Automation Specialist

CRM & Customer Experience Manager

Growth Marketing Lead

Marketing Data Analyst

Chief Marketing Technologist

AI Marketing Strategist

Head of Performance & Analytics

Programme Structure

Courses include:

Customer Intelligence & Segmentation with AI

Strategic Management

AI Project Lab

AI Marketing Analytics & Forecasting

Personalization at Scale and Recommendation Engines

Key information

Duration

Part-time
- 12 months

Start dates & application deadlines

Starting 2027-04-01 00:00:00

Application deadline not specified.

Language

English

Delivered

Online

Campus Location

Barcelona, Spain

Disciplines

Digital Marketing Artificial Intelligence View 17 other Masters in Artificial Intelligence in Spain

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Academic requirements

We are not aware of any specific GRE, GMAT or GPA grading score requirements for this programme.

English requirements

We are not aware of any English requirements for this programme.

Other requirements

General requirements

Applying for admission involves no obligation and is not a formal enrollment. It is a screening process to ensure the suitability of potential participants.

The interview with the Program Director is a crucial step in ensuring that your professional goals align with the program's objectives and the roles it prepares you for.

By reviewing your professional background, understanding your motivations and future challenges, we can identify specific areas where the program can make a significant impact, helping you achieve your goals efficiently.

Tuition Fees

Tuition fees are shown in and the most likely applicable fee is shown based on your nationality.

International Applies to you

Applies to you

Non-residents

16500 EUR / year

≈ 16500 EUR / year
EU/EEA Applies to you

Applies to you

EU/EEA Nationals

16500 EUR / year

≈ 16500 EUR / year

Funding

Win a €10000 Scholarship! Deadline: 30 June 2020

Embark on your journey with the Studyportals Scholarship! We're giving away a total of 20,000 euros to help you achieve your dream of studying abroad.

Win a €10000 Scholarship! Deadline: 30 June 2020

Embark on your journey with the Studyportals Scholarship! We're giving away a total of 20,000 euros to help you achieve your dream of studying abroad.

In order for us to give you accurate scholarship information, we ask that you please confirm a few details and create an account with us.

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Scholarships Information

Below you will find Master's scholarship opportunities for Artificial Intelligence for Digital Marketing.

Available Scholarships

You are eligible to apply for these scholarships but a selection process will still be applied by the provider.

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