Digital Marketing and Customer Experience INSA Business, Marketing & Communication School

Overview

The large amount of information that users receive, at the same time that is generated in companies and the information that we have from the users profile, makes it necessary to have a specialists able to send the desired message through the most convenient channel to the final customer.

So far, there were not many studies in this area until recently when it was considered a specialization. In this sense, companies themselves demand young profiles, already born in the digital age, able to understand and move fast through the network and formed in a communication and digital environment.

The objective of the Digital Marketing and Customer Experience course offered by INSA Business, Marketing & Communication School is to train professionals to develop a Marketing Plan, Communication Strategies and Actions that can be applied to the current Digital Environment.

For this, the student should be able to integrate the knowledge of  Company, Marketing, Advertising, Communication, Design, New Technologies and Social Networks.

Professional Outings

• Advertising Agencies

• Department of Marketing

• Public Relations Cabinets

• Business Management

• Graphic design advertising

• Web Design

• Department of Communication

• Communication Consulting