Overview

The M.S. in Integrated Marketing Communication is offered by University Of Mississippi. The curriculum blends theory, insight, and real-world application with a focus on the strategic integration of several media fields, including advertising, public relations, brand strategy, digital media, direct mail, content marketing, and research.

History

The IMC program was approved in 2011, and the first classes were offered that year. Today, around 1,300 students are enrolled in the undergraduate program. The graduate program in IMC began in 2012 as a track in the M.A. in Journalism, growing quickly from five students to 50 in a few short years. In 2018, the program was changed to the M.S. in IMC, and now you can earn the degree in the Residential Program or in the Online Program.

Programme Structure

Courses include:

Design and Visual Thinking

Consumer Research and Insights

Brand and Relationship Strategies

Advanced Integrated Marketing Communication Campaigns

Content Marketing

Crisis Communication

Key information

Duration

Full-time
- 24 months
Part-time
- 24 months

Start dates & application deadlines

Starting 2027-08-25 00:00:00
- Apply before 2027-03-15 00:00:00

Language

English

Duolingo English Test

110

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PTE Academic

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IELTS

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Credits

30 SCH

Delivered

On Campus, Online

Campus Location

Oxford, United States

Disciplines

Communication Studies Marketing View 275 other Masters in Marketing in United States

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Academic requirements

GPA

English requirements

Duolingo English Test

110

Take A Free Practice Test!

TOEFL^® IBT

Schedule TOEFL®

PTE Academic

Schedule a PTE test!

IELTS

Prepare for Your English Test

Cathoven AI IELTS Preparation

Learn your IELTS Score

AI-powered IELTS feedback. Clear, actionable, and tailored to boost your writing & speaking score. No credit card or upfront payment required.

Trusted by 300k learners
98 accuracy using real exam data
4.9/5 student rating

Other requirements

General requirements

Official transcript

Three letters of reference

Curriculum Vitae
Personal statement

Tuition Fees

Tuition fees are shown in and the most likely applicable fee is shown based on your nationality.

International Applies to you

Applies to you

Non-residents

30150 USD / year

≈ 30150 USD / year
Out-of-State

30150 USD / year

≈ 30150 USD / year
Domestic

Applies to you

In-State

9990 USD / year

≈ 9990 USD / year

Living costs

Oxford

United States

850 - 1300 USD / month

The living costs include the total expenses per month, covering accommodation, public transportation, utilities (electricity, internet), books and groceries.

Financing

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Funding

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Win a €10000 Scholarship! Deadline: 30 June 2020

Embark on your journey with the Studyportals Scholarship! We're giving away a total of 20,000 euros to help you achieve your dream of studying abroad.

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Scholarships Information

Below you will find Master's scholarship opportunities for Integrated Marketing Communication.

Available Scholarships

You are eligible to apply for these scholarships but a selection process will still be applied by the provider.

On this page

About

Overview

History

Programme Structure

Key information

Duration

Start dates & application deadlines

Language

Prepare for Your English Test

Credits

Delivered

Campus Location

Disciplines

What students do after studying

Academic requirements

English requirements

Prepare for Your English Test

Other requirements

General requirements

Tuition Fees

International Applies to you

Domestic

Living costs

Oxford

Financing

Funding

Need help with your student visa?

Scholarships Information

Available Scholarships

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